When I first launched my business, I was using an Excel sheet to track income and expenses. But as my business grew, I realized I needed something more reliable to save time come tax season. QuickBooks Self Employed has been a game-changer, automatically tracking everything and keeping me organized all year long. It’s an absolute must for entrepreneurs!

Financial management

QUICKBOOKS

I was a die-hard WordPress girl for over six years and swore I’d never switch platforms. The problem? I loved making updates myself but didn’t know how to code. Discovering ShowIt was a total game-changer for me. It’s incredibly customizable and user-friendly, all while delivering a gorgeous, engaging experience for my blog readers.

Website builder

SHOWIT

Asana is our go-to tool for project management and team collaboration, helping us stay on top of our day-to-day tasks. It keeps everything organized — daily, weekly, and monthly to-dos, who’s responsible for what, and so much more. Think of it as a shared calendar, but with added features like task breakdowns, idea lists, and all the extras to keep us running smoothly!

Task management

ASANA

I made the switch from Mailchimp to Flodesk in 2020, and I’ve never looked back! Flodesk’s user-friendly, intuitive design has been a game-changer—it was a breeze to train my team on. Plus, it lets me create stunning, custom-branded emails that truly stand out. The best part? My open rates have skyrocketed by over 200% since making the switch.

FLODESK

E-mail marketing

CANVA PRO

Canva is, without a doubt, my most-used business tool. Even with my experience in Adobe Creative Suite programs like Photoshop and InDesign, Canva remains my go-to for everyday content. I use it for everything — shopping collages, blog posts, and custom newsletter designs. The Pro upgrade unlocks unlimited templates, stock photos, and so much more.

Graphic design

to keep things running smoothly

BUSINESS TOOLS

My must-have