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Skincare Order of Application & My Daily Routine

Everyone always wants to talk about skincare, and I get it. There are so many products out there, that it's easy to feel overwhelmed with where to even start. Truth is, skincare is a revolving door of recommendations from friends, family and peers for me! Most of the products I currently use in my routine, I bought on account of someone telling me "I must try it."

I'm not a skincare junkie. To me, less is more, but the essentials are still essential, you know?

So once you HAVE the products, comes that tricky order of application. Serum or moisturizer first? What about eye cream? Where does sunscreen fit into the mix?!

I'm breaking it alllll down for you and sharing the proper skincare order of application along with a few of my current favorite products & tools.

PS - If you want to keep this little chart handy, you can print it here and pin it up in your bathroom!

The science behind skincare order of application

Do you ever wonder, why does it even matter? Because I totally did. But now that I understand the science behind the skincare order of application, it makes so much sense. Skincare products are meant to always be applied based on consistency: thinnest to thickest. We want those thinner products like serums which are packed with all of that good ish to be able to penetrate our skin, which is why we apply them first. On the flip side, we want our thicker products like moisturizers and oils to act as barriers to lock in the rest of our skincare.

Do you really do this every day?

Nope! And my skin's doing juuust fine. I try to follow a proper skincare routine as often as possible. Realistically, however, there are going to be some mornings where I slap on moisturizer and go, and some nights where I take off my makeup and hit the pillow. Ultimately, I think it's important to prioritize our skin the best that we can without feeling like we need a 20-step skincare routine morning and night to do it.

 

AM Skincare Routine

Step 1: Cleanser

I was always a grab-whatever-I-find at the drugstore kind of girl when it came to cleanser. Honestly, if my face feels and looks clean without feeling too dry, I'm good to go. When I tried Tula's Purifying Facial Cleanser a few years ago, I immediately loved it. Smells great, and leaves your skin feeling really clean (DANIELLEGERVINO for 15% off).

Another favorite that I sometimes swap for Tula is ItCosmetics Confidence in a Cleanser. The two are very similar products all-around.

Step 2: Toner

I previously strayed away from toner because I had used a handful of really drying toners in the past. Toners have come such a long way though, and help balance your skin's pH while acting as a delivery system for serums. I used Fresh's Rose Deep Hydration Toner for years which smells amazing (it has actual fresh rose petals in it), keeps my skin nice and hydrated, and gets that excess dirt and oil off.

In the last year, I also fell in love with Glow Recipe's Watermelon Glow Pore Tight Toner (smells like a watermelon margarita) which is great for hydrating and minimizing the appearance of pores. I use this most days now, and apply with these washable/reusable facial pads.

Step 3: Serum

Rewind to 5+ years ago, I was definitely not using any type of serum. What I've come to love about serums, however, is that you get to pick your (what's the opposite of poison?), depending on your skin's needs. Think of serums as super-concentrated, nutrient-dense treatments for your skin. 

As a rule of thumb, stick to a Vitamin C (L-Ascorbic Acid)-based serum in the AM. These types of serums help prevent damage from free radicals (complicated AF atoms that cause damage to skin cells) that occur throughout the day. I currently use Colleen Rothschild's Vitamin C Treatment Complex every morning (give it a minute to absorb before your next step!)

Rule of thumb: use any serums containing keywords "antioxidant" in the AM and those containing keywords "anti-aging" in the PM.

Use code DG20 for 20% off all Colleen Rothschild products!

Step 4: Eye Cream

When it comes to eye cream, consistency is key. Regular use helps keep the skin around your eyes elastic, which can help prolong those fine lines or collagen loss. My key concerns are dark circles and fine lines, and Colleen Rothschild's Complete Eye Cream targets just that. If you prefer to use a Retinol-based eye cream or one containing Vitamin C, try Colleen Rothschild's Retinol Supreme Eye Serum.

Step 5: Moisturizer

Some days I'll skip moisturizer because I feel like the Vitamin C Serum gives me enough hydration on its own. For the days where my skin is feeling like it needs a little extra something, I switch between a dime-sized amount of Colleen Rothschild's Sheer Renewal Cream (great lightweight everyday moisturizer) and Glow Recipe's Watermelon Glow Niacinamide Dew Drops (although this product is techincally a serum, it works great as a lightweight moisturizer, too!).

Step 6: Sunscreen*

If I've learned one thing about skincare in my 30's, it's the importance of an SPF daily. This is important: your sunscreen may or may not come before your moisturizer depending on if it's a chemical sunscreen or a physical sunscreen (read more about which is better for your skin type in this post).

Chemical sunscreens are absorbed into the skin, which then absorb UV rays, convert them into heat and release them from the body. Physical sunscreens, on the other hand, sit on top of your skin and reflect UV rays.

If you're using a chemical sunscreen, apply it before your moisturizer so it's able to penetrate the skin and do its job. If you apply it after moisturizer, it will hinder that absorption.

If you're using a physical sunscreen, apply it after your moisturizer so there's nothing sitting on top of it and blocking it from doing its job. If you apply it before moisturizer, you'll be creating a layer between sunscreen and UV rays.

Hands down the highest recommended face sunscreen (physical) is Elta MD's Broad-Spectrum SPF 46. Tula's Protect + Glow Sunscreen (chemical) is another fantastic option that will give you a nice glow without clogging pores.

Step 7: Primer

On makeup days, I finish out my skincare routine with a primer before I apply my makeup. I've been using Tula's Face Filter Primer for years now (in shade Sunrise), and it's one of my all-time favorites (code DANIELLEGERVINO).

Bonus Step: Neck Cream

You may have never heard of "tech neck" wrinkles, but you most likely have them! Tech neck wrinkles are the lines that form across your neck thanks to all of the time we spend looking down at our phones and laptops. Mine have always been an area I've been self conscious about. I started using ItCosmetics' Confidence in a Neck Cream regularly morning and night to finish off my skincare routine and have seen such a difference in how deep set my lines are.

 

PM Skincare Routine

Step 1: Makeup Remover

Cleansing at night should be a two step process. First, I remove my makeup with a cleansing balm which helps to dissolve it, along with any surface build up from the day. I skeptically decided to try out a 'makeup melt' balm for the first time, and haven't looked back since. I was worried about a balm leaving an oily residue on my skin, but ItCosmetics Bye Bye Makeup has been such a game-changer (hack: you can also use it as your Gua Sha oil while removing your makeup to cut down time!). It goes on like oil, and magically transforms as water hits it, leaving no residue behind.

Step 2: Cleanser

Second, I cleanse all of the excess dirt, oil and leftover makeup that's loosened up and left behind after the first cleanse with Tula's Purifying Facial Cleanser (code DANIELLEGERVINO) or ItCosmetics' Confidence in Cleanser.

Step 3: Toner

I use the same toner for AM & PM; Fresh's Rose Deep Hydration Toner or Glow Recipe's Watermelon Glow Pore Tight Toner. I always feel like toner is that extra step that gets the last bit of dirt/makeup off (yes, even after a double cleanse!).

Step 4: Serum/Treatment

Nighttime means business; time to break out your heavy-hitters. Your body does the bulk of its restoring overnight, so this is where you really want to utilize your targeted products based on your skincare needs. Think retinol, exfoliating treatments (glycolic acid, AHA/BHA pads) or hydrating serums. The goal here is to switch it up. For example, I use Good Genes Lactic Acid by Sunday Riley 2-3 times per week. On off days, I'm typically using a hydrating serum with hyaluronic acid (draws moisture into the skin, plumps + hydrates).

Also try: Glow Recipe's Watermelon Glow Niacinamide Dew Drops, Colleen Rothschild's Age Renewal Super Serum or her Glycolic Acid Peel Pads with Blue Agave (code DG20 for 20% off)

Step 5: Eye Cream

Now that I've found a great formula, I stick to the same eye cream for AM & PM. Have also heard great things about BeautyCounter's Ultra Renewal eye cream and Glow Recipe's Avocado Melt Retinol Eye Mask.

Step 6: Moisturizer/Night Cream

Some people prefer to use a more restorative moisturizer at night (aka a night cream). I keep a few moisturizers on deck that I really enjoy and usually switch between Colleen Rothschild's Extreme Recovery Cream (this product changed my skin in the Winter!) and Fresh's Lotus Youth Preserve Night Cream. When I'm feeling like my skin has plenty of hydration, I'll skip this step and use this Glow Recipe serum instead.

Step 7: Facial Oil

On nights when I'm using a treatment like lactic or glycolic acid that tends to dry out skin, I'll add in a facial oil. This definitely isn't an every-night step for me, but when I do use an oil, I always reach for Colleen Rothschild's Retinol Supreme Night Oil (DG20 for 20% off).

To note: I have normal/dry skin, and I've always been fine with using a facial oil as a last step to my skincare routine.

Bonus Step: Lip Mask

I usually keep a lip mask by my bed and use it most nights that I remember to! Laniege's cult favorite Lip Sleeping Mask works wonders - and overnight! Just be careful to only apply on lips, as it can cause clogged pores if it sits on your skin. Another favorite lip product (more of a balm than a mask) is Mario Badescu's Rose Lip Balm.

What about acne spot treatments?

Every so often, when you need an acne spot treatment, it's important to apply it as close to the skin as possible in order for it to do its job. As a rule of thumb, apply under moisturizer. Personally, when I'm using a spot treatment like a drying lotion or acne patch, I avoid applying any skincare products directly on top of them.


I hope this post was a helpful read! I often get questions about skincare and my number one piece of advice is to experiment until you find what works for your skin type. Some of the products I love may not do a thing for you and vice versa, all due to skin being so vastly different! That being said, I hope you're encouraged to try out some of these recommendations that you may have heard about that have my seal of approval.Remember, you can print out my order of application chart to keep handy for your AM & PM routine!

Reminder that you can print out my order of application chart to keep handy for your AM & PM routine!

*DISCLAIMER: My skincare products, tools and recommendations are based on my own personal research and experience. Please always consult with your dermatologist before trying out new products and/or tools to see if they're right for your skin type!

Keep reading about my favorite skincare tools!

Skincare Order of Application

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